Front Cover Image - Audience Research

I showed 30 people in my age range which of 3 images would suit best as a front cover to a Rock Music Magazine. Here are the results:

1.        9                                 2.       21                                 3.        4

1) The shot was intended to be mocking of the pop culture, but most of the audience say that it was too "unrocky".

2) The second image was the majorities favourite. "Good stern looks"/"Empty faces"/"Typical of rock genre".

3) Main criticism: "Too smiley".